Nigerian artisan using smartphone to connect with customers through Wrkman platform, representing technology bridging opportunity gaps in informal economy
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Nigerian Entrepreneur Helps 12,000 Workers Escape Poverty Through Wrkman App

BS
BrightWire Staff
3 min read
#nigeria #entrepreneurship #poverty reduction #technology for good #informal economy #employment #wrkman

Tunde Ebohon's platform Wrkman is transforming lives across Nigeria by connecting skilled artisans with customers who need them, lifting 4,000 people significantly out of poverty while solving everyday service headaches. The app is proving that technology and compassion can tackle unemployment and create opportunity where traditional systems have failed.

When Tunde Ebohon's car broke down on a remote Nigerian road in 2018, stranded with his family and no easy way to find help, he had a revelation. In an age of smartphones and connectivity, why should finding a reliable plumber, electrician, or mechanic still depend on word of mouth and luck? That moment of frustration became the seed of something remarkable.

Today, Wrkman is changing the game for everyday Nigerians on both sides of the service equation. The platform works like Uber for artisans, using geolocation to connect people who need help with qualified service providers nearby. But what makes this story truly special isn't just the clever technology. It's the human impact radiating outward with every connection made.

More than 12,000 service providers have found work through Wrkman, and approximately 4,000 have experienced significant improvements in their lives. For Ebohon, an entrepreneur with over 30 years of business experience across the United States and Nigeria, these numbers represent real families eating better, children staying in school, and dreams becoming possible.

The platform solves a problem that plagues Nigeria's informal economy. Talented artisans often remain invisible beyond their immediate neighborhoods, no matter how skilled they are. A brilliant plumber might struggle to find work simply because the right customers don't know he exists. Wrkman changes that dynamic completely, creating what Ebohon calls "a level playing field" based on skill and service quality rather than personal connections.

Nigerian Entrepreneur Helps 12,000 Workers Escape Poverty Through Wrkman App

The Ripple Effect extends far beyond individual workers. With unemployment driving many of Nigeria's social challenges, keeping people productively engaged matters enormously. Every person earning through Wrkman represents not just one life improved, but reduced pressure on families, communities, and society. Ebohon notes that productive employment contributes to reduced crime, creating safer neighborhoods for everyone.

The platform has grown to serve over 100,000 users with more than 25,000 registered providers. Building trust required patience and persistence. Nigerians understandably hesitated to welcome strangers into their homes or trust new payment systems. Wrkman addressed these concerns head on with strict policies, zero tolerance for misconduct, and a money back guarantee. They hold payments in escrow until customers confirm satisfaction, ensuring accountability on all sides.

Ebohon's approach to leadership reflects his commitment to uplifting people. With degrees in Business Administration and an MBA from St. Mary's University in Minnesota, plus experience at companies like Carlson Companies and the United States Postal Service, he could have pursued countless ventures. He chose this one because it matters.

The platform has handled nearly 50,000 service requests with about 30,000 completed jobs over four years. Each transaction represents a moment when technology dissolved barriers and created opportunity. When Wrkman experienced a one day technical glitch, panicked providers flooded the phone lines. That's when the team realized how deeply people had come to depend on this lifeline to customers and income.

Competition doesn't worry Ebohon. He welcomes it, believing the space is large enough for multiple players. What sets Wrkman apart is deep understanding of Nigerian society, including the cultural importance of price negotiation. They built flexibility into their model where foreign competitors imposed rigid structures.

At its heart, Wrkman proves that entrepreneurship with empathy can tackle seemingly intractable problems. By giving skilled workers visibility and customers reliability, everyone wins. That broken down car in 2018 led to something beautiful: a platform that's helping rewrite the story of Nigeria's informal economy, one successful job at a time.

Based on reporting by Techpoint Africa

This story was written by BrightWire based on verified news reports.

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