
Salonpas Maker Embarks on Exciting New Chapter with Family-Led Privatization
Hisamitsu Pharmaceutical, the trusted Japanese company behind beloved pain-relief products like Salonpas, is set for an inspiring transformation as founding family CEO Kazuhide Nakatomi plans to take the company private in a $2.9 billion deal that promises renewed focus and long-term vision for this healthcare innovator.
In a heartwarming return to its entrepreneurial roots, Hisamitsu Pharmaceutical—the century-old Japanese company beloved for its Salonpas pain-relief patches—is embarking on an exciting new chapter. CEO Kazuhide Nakatomi, a member of the company's founding family, is leading an ambitious initiative to take the pharmaceutical firm private in a deal valued at approximately ¥450 billion, or $2.9 billion.
This bold move represents more than just a business transaction; it's a testament to the enduring commitment of the founding family to preserve and enhance the legacy of a company that has brought comfort to millions of people worldwide. By transitioning to private ownership, Hisamitsu can chart its course with the kind of patient, long-term thinking that built the company's stellar reputation in the first place.
The privatization strategy reflects a growing trend among successful family-owned businesses in Japan that are choosing to step away from the pressures of quarterly earnings reports and public market volatility. This allows them to invest more freely in innovation, employee development, and sustainable growth strategies that might take years to fully materialize—but ultimately deliver greater value to customers and communities.

Hisamitsu has confirmed the reports and announced plans to share more details on Tuesday, demonstrating the transparency and thoughtful communication that has characterized the company throughout its history. The fact that major financial institutions are supporting this vision with financing speaks volumes about the confidence the banking sector has in Hisamitsu's future prospects under family leadership.
For consumers who have relied on Salonpas and other Hisamitsu products for generations, this news offers reassurance. Private ownership often means companies can focus more intently on product quality, customer satisfaction, and maintaining the trusted formulations that have made their products household names. Without the constant pressure to maximize short-term profits for shareholders, private companies frequently invest more in research and development, potentially leading to even better pain-relief solutions in the future.
The Japanese pharmaceutical industry has long been respected globally for its commitment to quality and innovation, and Hisamitsu stands as a shining example of these values. The company's pain-relief patches have become synonymous with effective, convenient care for people dealing with muscle aches, arthritis, and various other discomforts. This privatization could enable Hisamitsu to expand its positive impact even further, perhaps exploring new markets or developing next-generation wellness products.
As this transition unfolds, stakeholders can look forward to a company energized by renewed purpose and family dedication. The substantial investment being made demonstrates confidence not just in Hisamitsu's current success, but in its potential to continue serving customers with compassion and excellence for generations to come. This is a story of preservation meeting progress—honoring a proud heritage while boldly stepping into the future.
Based on reporting by Japan Times
This story was written by BrightWire based on verified news reports.
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