Israeli Tech Powers FIFA World Cup Broadcasts and Security

Israeli technology companies are proving that you don't need a seat on the field to be part of the world's biggest sporting event.

Three Israeli tech firms are powering critical parts of the 2026 FIFA World Cup, jointly hosted by the United States, Canada, and Mexico. Their innovations will touch everything from how fans watch games to how cities stay secure during matches.

WSC Sports, an AI-driven content automation company, is helping broadcasters deliver personalized highlights to fans in real time. "The World Cup has long transcended the 90-minute television broadcast," said Damian Alon Browarnik, the company's VP of Account Management. Their technology lets rights holders instantly create and share custom clips across social media and streaming platforms, meeting fans wherever they're watching.

LSports is handling the complex data side of things, feeding precise information to media outlets and sports betting platforms around the globe. CEO Dotan Lazar explained that the World Cup demands the highest standards of accuracy and speed, exactly where Israeli innovation excels.

SeatPick, a ticket resale comparison platform, is treating the World Cup as its flagship moment. The company is shifting to 24/7 operations across its Israeli and global teams to handle the massive surge in demand, ensuring fans can find and compare tickets seamlessly.

Beyond the digital experience, Israeli technology is also securing the skies. Tondo Smart completed a pilot program in Los Angeles, a host city for several World Cup matches. Their drone identification system will protect airspace from unauthorized aircraft, preventing potential security threats or disruptions.

The Ripple Effect

These companies represent a broader story about Israeli innovation finding solutions to global challenges. The technologies developed for this tournament will continue serving fans, broadcasters, and cities long after the final whistle blows. What started as tools for one event are becoming the new standard for how the world experiences sports.

The FIFA World Cup will reach an estimated five billion viewers, and Israeli technology is helping make that connection possible for every single one.