NBA Plans New European Basketball League by 2027
The NBA is bringing its game to Europe with a fresh competition launching within two years, hoping to capture the electric atmosphere of European soccer culture. Commissioner Adam Silver envisions passionate fans creating the same tribal energy that makes soccer matches unforgettable.
Basketball is about to get a major upgrade in Europe, and it's going to feel a lot like your favorite soccer match.
The NBA announced plans for a brand new European-wide basketball competition set to launch in the next two years. Commissioner Adam Silver wants to bottle the magic of European soccer fans and bring that same passion to the hardwood.
The league is partnering with FIBA, the world basketball governing body, to make this vision a reality. While no teams have been officially announced yet, Silver confirmed ongoing discussions with potential investors who share the excitement.
This isn't basketball starting from scratch in Europe. Soccer powerhouses like Barcelona and Real Madrid have run successful basketball teams for decades, competing in the existing EuroLeague. But this new NBA-backed competition aims to take things to another level.
The Ripple Effect
European sports fans are legendary for their devotion. From coordinated chants to colorful displays, soccer supporters create an atmosphere that turns games into cultural events. Now basketball could inherit that same energy.
The move could transform how Europeans experience basketball, elevating it from a niche sport to must-see entertainment. Young athletes across the continent would have clearer pathways to professional careers without leaving home.
For American basketball fans, it means the NBA's influence continues growing globally. The sport that started in a Massachusetts gymnasium is becoming truly international, with Europe potentially hosting competitions that rival the energy of March Madness or playoff games.
Local economies in host cities would benefit too. Professional sports teams bring jobs, tourism, and community pride. Cities selected for this new league could see the same economic boost that comes with hosting top-tier soccer clubs.
The timing reflects basketball's surging popularity across Europe, where millions already follow NBA games despite time zone challenges. A homegrown competition with local teams and convenient game times could unlock an entirely new generation of passionate fans.
Within two years, European basketball might never be the same.
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Based on reporting by Japan Times
This story was written by BrightWire based on verified news reports.
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