Porsche Owner Covers Car With 90 Missing Kids Flyers

When Du Lin drives his Porsche 718 through Kunming, China, people stop and stare. But they're not admiring the luxury sports car—they're reading the 90 missing-child flyers wrapped across every inch of it.

Du designed the custom wrap himself using information from Baby Come Home, a charity website that connects families with missing children. Each flyer shows a child's face and details, turning his daily commute into a rescue mission on wheels.

The attention worked. His mobile billboard has already helped reunite at least one family, according to reports circulating on Chinese social media.

When critics accused Du of seeking attention, he had a simple response: the more people who see his car, the better chance someone will recognize a missing child. In a country where thousands of children go missing each year, every pair of eyes matters.

Baby Come Home has been making these connections possible since 2007. Founded by volunteers Zhang Baoyan and her husband Qin Yanyou, the website offers free assistance to families searching for lost children—whether they were abducted or separated due to poverty.

The numbers tell a powerful story. Over 400,000 volunteers have joined the network, helping 15,000 families reunite over nearly two decades.

Sunny's Take

Du's idea is catching on beyond his hometown. On Chinese e-commerce platforms, vendors now sell missing-child flyers for about 45 cents each, making it easy for anyone to raise awareness through car wraps, posters, or other creative displays.

What started as one person's bold choice to use his privilege for good has sparked a movement. Du could have kept his Porsche pristine and anonymous, but he chose visibility with purpose instead.

Every time someone snaps a photo of his car for social media, those 90 faces reach thousands more people. One shared image, one moment of recognition, could be the key that brings a child home.