Rogers Donates $1M to Alberta Children's Charities

A million-dollar donation is launching what could be another record-breaking year for Alberta's kids.

Rogers Communications announced a $1 million contribution to the 2026 Rogers Charity Classic, continuing its annual tradition of jumpstarting fundraising for children's charities across Alberta. The company has donated $1 million each year since becoming title sponsor in 2023, reinforcing its five-year commitment to the cause.

The tournament hosts PGA TOUR Champions players at Calgary's Canyon Meadows Golf and Country Club each August. But the real stars are the thousands of young people who benefit from the millions raised through Rogers Birdies for Kids, presented by AltaLink.

Last year's event set a new benchmark with $26.6 million raised in a single tournament. Those funds helped children access critical services like counseling, sports programs, and family support systems they might not otherwise afford.

Since the tournament began, it has generated $164.3 million for youth-focused charities. That's not just a number. It represents real kids getting real help when they need it most.

This year offers an extra incentive for donors. Through the end of August 2026, donations to participating charities will be matched by up to 50% through the program's matching pool. Every dollar donated becomes one and a half, multiplying the impact for Alberta families.

The Ripple Effect

The Rogers Charity Classic proves that sports and philanthropy make powerful teammates. By bringing golf's biggest names to Calgary, the tournament draws attention and resources to a cause that might otherwise struggle for funding.

Jim Riddell, Chair of the Rogers Charity Classic, emphasized the shared mission: helping children overcome challenges, access new opportunities, and experience the joy every child deserves. It's a goal that resonates beyond the golf course.

The tournament takes place August 21 to 23, 2026, with tickets now available. Players compete for $2.5 million in prize money, but the real prize goes to Alberta's youth, who gain access to programs that can change the trajectory of their lives.

Community support extends far beyond Rogers' corporate contribution. The Patron Group and countless individual donors make this annual fundraising drive possible, creating a network of care that strengthens families throughout the province.

Alberta's kids have a million more reasons to smile this summer.