Amstel Malta Backs Nigeria's Super Falcons WAFCON Bid

Nigeria's most decorated women's football team is heading into another championship campaign with an entire nation rallying behind them, thanks to a new fan engagement effort.

Amstel Malta has unveiled the "Be Your Best" campaign to support the Super Falcons as they compete for a record-extending 11th Women's Africa Cup of Nations title in Morocco. The initiative transforms passive watching into active participation through digital challenges, prediction games, and giveaways designed to bring fans closer to the action.

The ten-time African champions begin their Group C matches on July 28 against Malawi, followed by games against Zambia on August 1 and Egypt on August 5. All matches kick off at 9 p.m. West Africa Time from stadiums in Rabat.

Francis Obiajulu, Senior Brand Manager at Amstel Malta, says the campaign celebrates more than football. "The Super Falcons continue to inspire Nigerians with their courage, determination and winning spirit," he explained. The brand wants every Nigerian to feel part of the journey and share in the victories together.

The Ripple Effect

This campaign does more than boost a sports team. It creates a shared national moment at a time when positive collective experiences matter deeply. By giving fans interactive ways to participate through predictions and challenges, Amstel Malta is building community around excellence and achievement.

The partnership continues Nigerian Breweries' tradition of supporting national football teams, strengthening the connection between brands and the communities they serve. When corporations invest in women's sports, they send a powerful message about whose achievements deserve celebration and resources.

For the Super Falcons, the backing means more visibility for women's football in a country where the team has delivered consistent international success while often competing for attention and support.

Nigeria's team doesn't just compete for titles. They inspire young athletes across the continent and prove that African women's football belongs on the world stage.