German Firms Partner on Eco-Friendly Liquid Packaging

Two companies just joined forces to transform how liquid products reach your hands, and the planet might thank them for it.

AeroFlexx, a sustainable packaging innovator from Ohio, has partnered with Germany's Dreiturm GmbH to bring plastic-reducing technology to German-speaking Europe. The deal gives Dreiturm exclusive rights to market AeroFlexx's liquid packaging across Germany, Austria, and Switzerland.

The timing couldn't be better. New European Union regulations are pushing manufacturers to dramatically cut plastic use and packaging waste. Companies selling everything from shampoo to cleaning products need solutions fast, and this partnership offers a lifeline.

AeroFlexx's technology merges the best parts of flexible and rigid packaging into something entirely new. The result uses significantly less plastic while working as both a primary container and a refill option. Brands get eye-catching packages, consumers get functionality, and everyone gets a smaller environmental footprint.

Dreiturm brings serious manufacturing muscle to the table. The 200-year-old company produces over 70 million units annually and already serves customers in more than 20 countries. Their Steinau facility will handle both manufacturing and filling of the new packaging.

"We are laying the groundwork to make an innovative packaging solution available for the DACH market and offer our customers sustainable alternatives," said Jan Rudel, Dreiturm's Managing Director of Sales. The DACH region (Germany, Austria, and Switzerland) represents one of Europe's most environmentally conscious markets.

Boris Gavric, AeroFlexx's Chief Operating Officer, called the partnership "an important step in expanding AeroFlexx's presence in Europe." Dreiturm's deep customer relationships and market knowledge make them ideal partners for scaling up across the region.

The Ripple Effect

This collaboration extends beyond two companies. When major manufacturers adopt less wasteful packaging, it cascades through entire supply chains. Retailers stock more sustainable options. Consumers normalize eco-friendly choices. Competitors feel pressure to innovate. Eventually, what starts as one partnership can shift entire industries.

With 320 employees and expertise spanning cosmetics, cleaning products, and pharmaceuticals, Dreiturm can introduce this technology across multiple sectors simultaneously. Each category that adopts better packaging multiplies the environmental impact.

Both companies expect the collaboration to accelerate market adoption and contribute meaningfully to transforming the packaging industry toward sustainability.

Sometimes progress arrives through small choices, and sometimes through partnerships that reimagine how everyday products reach our homes.