Green Bay Packers stadium filled with fans representing community ownership of the NFL team

Green Bay Packers Stay Community-Owned as Teams Sell Stakes

Faith Restored

While NFL teams are selling billion-dollar stakes to private investors, the Green Bay Packers can't follow suit. Their unique community ownership structure keeps the team in the hands of 539,000 fans instead of billionaires.

While NFL franchises race to sell chunks of their teams to private equity firms for billions, one legendary team is staying put in the hands of its fans.

The Green Bay Packers remain the only community-owned team in major American professional sports. More than 539,000 people own shares in the franchise, and the team's bylaws prevent anyone from owning more than 200,000 shares or about 4% of the team.

This year alone has seen a frenzy of minority stake sales. The Seattle Seahawks sold for $9.6 billion to a venture capitalist group in August. The New York Giants offloaded 10% at a $10.3 billion valuation, while the New England Patriots sold 8% at $9 billion.

The Atlanta Falcons and New York Yankees joined in too, selling pieces of their teams for billions. For most owners, it's a clever way to pocket cash without giving up control.

But the Packers can't play that game, and that's exactly what makes them special. Their corporate structure forbids private equity investment or selling the team for profit.

Green Bay Packers Stay Community-Owned as Teams Sell Stakes

If the team were ever sold, all proceeds would go to the Green Bay Packers Foundation, which supports charities across Wisconsin. No shareholder can make money from a sale, and shares can't be resold except back to the team for a fraction of their purchase price.

The Bright Side

This unusual setup has kept the smallest market in professional football competitive for over a century. Green Bay has a population of just 105,000 people, yet the Packers have won 13 league championships and remain one of the most beloved teams in sports.

The team has held six stock sales since 1923, with the most recent in 2021 raising $65 million for stadium improvements. Shareholders get voting rights and an invitation to the annual meeting, but no financial returns or typical ownership perks.

While other teams chase private equity dollars, the Packers prove there's another way to run a winning franchise. Community ownership keeps the team rooted in Green Bay, accountable to fans, and focused on the game rather than profit margins.

In an era when sports franchises are becoming playthings for billionaires, Green Bay's 539,000 owners are protecting something more valuable than money: a team that truly belongs to its community.

Based on reporting by Fast Company

This story was written by BrightWire based on verified news reports.

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