Read the latest positive news, breakthroughs, and inspiring stories about apple, curated daily by BrightWire.
Apple just updated its App Store rules to crack down on apps using AI to create offensive content and developers who sneak harmful features past reviewers. The move protects users from predatory apps that pretend to be harmless.
Apple's new $599 smart home display lets you access your digital life without constantly reaching for your phone. The device uses facial recognition and AI to give each family member a personalized experience while keeping your data secure.
Australia just became the second country to adopt Apple's device-level age verification system, protecting kids from adult content while respecting user privacy. The move ended a seven-month ban on Pornhub and sets a new standard for child safety online.
The creators of Siri envisioned an AI assistant that could actually get things done for you, not just answer questions. Seventeen years later, Apple's revamped Siri is finally bringing that dream to life.
Apple just gave millions of iPhone users another free year of lifesaving satellite connectivity. The tech giant extended complimentary access to emergency messaging and location services for iPhone 14, 15, and 16 owners through at least 2027.
Two Indian universities are teaming up with Apple to teach students real-world tech skills that make them job-ready from day one. The program addresses a growing gap between traditional education and what today's tech companies actually need.
Apple's abandoned self-driving car wasn't a total loss. The technology developed for that failed project became the foundation for the company's industry-leading AI chips.
Ethiopia is teaming up with Apple to expand opportunities for local app developers and strengthen the nation's growing tech sector. The partnership could bring innovation labs and developer training to one of Africa's fastest-growing digital markets.
A buried iOS setting turns any iPhone into a safe, internet-free phone for kids without spending a dime. Apple's Assistive Access feature gives parents total control over apps and web access.
A designer from Apple's canceled car project just unveiled a stripped-down electric buggy that weighs less than 1,000 pounds and costs $25,000. The Amble One looks like a golf cart reimagined by Cupertino, inspired by NASA's lunar rover.
Millions of UK iCloud users just got the green light to pursue a massive £3 billion lawsuit against Apple for allegedly overcharging them. If successful, each eligible customer could receive around £77.
After years of engineering breakthroughs, foldable smartphones are evolving from fragile novelties into practical tools that fit how people actually live. Apple's expected entry into the market this year signals the technology has finally matured enough for everyone.