NHL Star Trades Rolex to Mascot for Jersey Number
When Artemi Panarin wanted jersey number 72 with the Los Angeles Kings, he hit an unusual snag: the team mascot already wore it. The solution? A luxury watch trade that left everyone winning.
Search
Find uplifting stories about heroes, innovations, and solutions
37 results for "luxury"
Taj Chandigarh Bottles Its Own Water to Cut Plastic Waste
A luxury hotel in India installed its own water bottling plant to eliminate single-use plastic waste. The facility produces up to 1,000 reusable glass bottles daily.
Japan's New Luxury Train Takes Riders to Sacred Mount Kōya
Starting April 24, a new luxury tourist train will whisk travelers from Osaka to the sacred Buddhist temples and ancient pilgrimage trails of UNESCO-listed Mount Kōya in just 90 minutes. The GRAN Tenku offers panoramic views and seasonal cuisine along the journey to one of Japan's most spiritually significant destinations.
Writer Falls for GM's 9,000-Pound Electric Escalade
A skeptical tech journalist borrowed GM's massive new electric Escalade for a weekend trip and went from hating its hulking size to secretly wanting to keep it. Sometimes the things we judge hardest end up winning us over.
Saudi Arabia Opens Doors to 100M Tourists by 2030
Saudi Arabia is transforming into a global tourism destination with luxury resorts, UNESCO heritage sites, and easier visa access. The ambitious Vision 2030 plan is creating eco-friendly destinations and opening the kingdom to millions of international visitors.
Indian Watch Brand Rotoris Sells Half Its Stock in 3 Days
A new Indian watchmaker sold 1,000 timepieces in 72 hours using a waitlist model that turns buying a watch into joining a community. Rotoris is making precision craftsmanship accessible without the intimidation of luxury brands.
Physicist Wins $3M Prize, Donates It and Rides His Bike
Ashoke Sen won nearly three times the Nobel Prize and chose to keep riding his bicycle instead of buying a luxury car. The Kolkata-born physicist transformed modern physics, returned to India, and gave most of his prize money away.
Diamond-Shaped Mansion Shows Entrepreneur's Rise in Hyderabad
A businessman built a diamond-shaped house in Hyderabad that tells the story of his journey from farmer to infrastructure giant. The unique home has become one of the city's most recognizable landmarks.
Kaduna Brings Power to 450 Homes After a Decade of Darkness
A Nigerian state is transforming thousands of lives by treating electricity as a human right, not a luxury. Governor Uba Sani is distributing 600 transformers and 10,000 solar street lights to end power inequality across Kaduna.
%2Fhttps%3A%2F%2Ftf-cmsv2-smithsonianmag-media.s3.amazonaws.com%2Ffiler_public%2F0e%2F51%2F0e51dd90-bdff-41cf-abcb-4af4b035564b%2Fshipwreck.jpg)
80-Year-Old Diver Finds Shipwreck After 60-Year Search
Paul Ehorn spent six decades searching for the Lac La Belle, a luxury steamer that vanished in an 1872 storm on Lake Michigan. Last year, he finally found it sitting upright on the lake floor, perfectly preserved after 150 years.
BYD's Electric SUV: 440 Miles Range for Just $26,000
Chinese automaker BYD is launching an electric SUV that travels over 440 miles on a single charge for around $26,000, making long-range EVs more accessible than ever. The Song Ultra EV arrives by late 2026 with advanced safety features that rival luxury models.
D.C. Bakery Employs Trauma Survivors, Supplies Luxury Hotels
A Washington, D.C. bakery is creating jobs for women overcoming domestic violence, trafficking, and mental health struggles while supplying Irish shortbread to luxury hotels nationwide. The business model proves social impact and quality products can go hand in hand.
Pompeii's Villa Poppaea Reopens With Stunning New Frescoes
A luxury Roman villa buried by Mount Vesuvius for nearly 2,000 years is welcoming visitors again, revealing breathtaking frescoes that survived the ash. The Villa Poppaea near Pompeii is unveiling vivid peacock paintings and ancient decorations that look as fresh as the day they were painted.
Indian Skincare Startup Boldpurity Builds Lab From Scratch
When two founders discovered "luxury" skincare could be made for just ₹19, they decided to do the opposite. Boldpurity is manufacturing clinical-grade skincare entirely in-house, bringing global lab standards to Indian beauty.
Luxury Cars Ditch Leather for Eco-Friendly Fabrics
High-end automakers are weaving sustainability into their interiors with recycled textiles and premium wool. But American buyers won't see these green options anytime soon.
American Airlines Brings Back 1920s Luxury for 100th Birthday
American Airlines is celebrating its centennial with caviar, beef Wellington, and prawn cocktails inspired by the golden age of flying. The limited-time retro menu launches in March for premium passengers.
Ex-Tesla Manager Creates Hack-Proof Chip to Stop Fakes
A startup just solved a $30 billion problem plaguing luxury brands and secondhand buyers alike. Their tiny chip makes counterfeiting nearly impossible while helping shoppers verify authenticity with a phone tap.
Dubai Villas Powered by Solar Batteries, Not Diesel
A luxury development in Dubai is ditching diesel generators for mobile solar batteries during construction. The two-year project will save over 30,000 gallons of fuel and power the equivalent of 25 million smartphones.
Marriott Opens 4 Luxury Hotels in Vietnam, Creating Jobs
Marriott International is bringing four new luxury hotels to Vietnam, including The Ritz-Carlton and JW Marriott properties that will transform the country into Southeast Asia's next premier destination. The partnership with Masterise Group will create thousands of jobs while positioning Vietnam as a world-class travel hub.
US Company Launches First Commercial Solid-State EV Batteries
A breakthrough battery technology that could give electric cars 600-mile range and cut weight by 40% just moved from the lab to real production in America. Factorial Energy is partnering with luxury carmaker Karma to put these game-changing batteries in actual vehicles by 2027.
Showing 20 of 37