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Nearly a quarter million travelers crossed between China and Vietnam during the nine-day Spring Festival, marking a surge in cultural tourism. The boom is creating jobs and strengthening ties between neighboring communities.
Vietnam's Da Nang welcomed a record number of tourists during the 2026 Tet holiday season, marking a major comeback for the coastal city's economy. The Lunar New Year celebration drew both domestic and international visitors to the city's beaches, cultural sites, and festivals.
Vietnam's tourism sector is booming after 14 million visitors celebrated Lunar New Year in the country, marking a 12% jump from last year. The surge brought record crowds to top destinations and pumped nearly half a billion dollars into the economy.
Vietnam is transforming ancient villages and craft sites into interactive destinations where tourists make pottery, craft lanterns, and dive into local culture. The shift from sightseeing to participation is boosting sustainable tourism and keeping traditions alive.
Vietnam's fastest-growing tourist region launches authentic cultural tours that preserve local traditions while boosting community incomes. Sa Pa and Bac Ha prepare for record Lunar New Year visitors with immersive ethnic experiences.
Vietnam's digital economy is set to double to $80 billion by 2030, with online travel growing from $4 billion to $8 billion as AI and augmented reality transform how visitors explore the country. Tech innovations are making travel planning smarter and heritage sites more immersive for millions of travelers.
Vietnam welcomed 21.2 million visitors in 2025, growing faster than any Southeast Asian neighbor with a 20.4% jump in arrivals. Smart visa reforms and targeted marketing campaigns are transforming the country into the region's hottest travel destination.
Marriott International is bringing four new luxury hotels to Vietnam, including The Ritz-Carlton and JW Marriott properties that will transform the country into Southeast Asia's next premier destination. The partnership with Masterise Group will create thousands of jobs while positioning Vietnam as a world-class travel hub.
Vietnam welcomed 21.2 million visitors in 2025, leading Southeast Asia with a 20.4% tourism surge while competitors stalled or declined. Smart visa reforms and digital nomad programs are positioning the country as the region's hottest destination.
Vietnam's tourism industry has roared back from the pandemic with 21 million visitors in 2023, earning global awards and setting its sights on even bigger growth. The country is betting on heritage sites, adventure tourism, and world-class infrastructure to become a premier destination.
Vietnam welcomed 21.2 million international visitors in 2025, marking a stunning 20% jump that cements the country as one of Southeast Asia's fastest-growing travel destinations. The surge came thanks to easier visa rules, more flights, and a booming middle class eager to explore the world.
Vietnam welcomed 21.2 million international tourists in 2025, crushing pre-pandemic records by 19% and posting growth five times faster than the global average. The Southeast Asian nation is showing the world how smart policy changes can spark a tourism comeback.
Vietnam welcomed 21.2 million international visitors in 2025, crushing its 2019 record by 18% and proving the country has transformed into Southeast Asia's hottest destination. Russian arrivals nearly tripled as travelers discovered Vietnam's warm beaches rival traditional European escapes at a fraction of the cost.